FREE WEBINAR

Getting Council stories in the media - for all the right reasons

Wednesday 15 February at 2pm AEDT

In local government it’s easy to get media coverage for the wrong reasons, but are you doing everything you can to have your Council featured for its positive achievements?

Traditional media might be sliding towards extinction, but there are still plenty of opportunities to get your stories on TV, radio and in the various formats of newspapers and online mastheads.

Join us for our first complimentary webinar of 2023, where we’ll explore:

  • Why getting positive stories in the media is still important for your Council (and it goes way beyond the story itself)
  • How you can increase your chances of getting positive coverage by understanding what journalists look for
  • Tips for helping other departments in your Council find newsworthy angles, to save you time

Even if you’ve lost all your local media and your Council is now your area’s primary news source, you’ll take insights from this session to apply to your own content.

When: Wednesday 15 February, 2pm AEDT (please note it’s daylight saving time)

Dr Neryl East - Local government communication specialist 

Before her extensive local government career, Neryl was a reporter, producer and presenter on television and radio, and also wrote features for The Australian. Neryl has a PhD in Journalism, has taught media and communication subjects at three universities and is the author of five books including an Amazon best seller on media and reputation.