COMPLIMENTARY WEBINAR
How to communicate difficult news without creating outrage
Tuesday, 13th August
2:00pm AEST
As a local government communicator, you often have to deliver unwelcome information – from service changes and delayed projects to staff restructures.
Your expertise in shaping and conveying the message can mean the difference between a calm response and an angry eruption that causes long-term reputation damage.
Join us for the next webinar of the Local Government Communication Professionals Network where we’ll discuss the essentials for telling bad news in a way that preserves relationships and maintains credibility.
Join this complimentary session and you’ll take away:
New insights on why well-intentioned content makes people angry
How to frame your information so it’s crystal clear
Examples of good and diabolically bad communication when it comes to difficult messaging
Tips for your leaders on building trust even when the news is bad
Don’t miss this highly relevant discussion with practical steps that will make a difference in your Council.
Dr Neryl East
Local Government Communication Specialist
After an extensive media career, Neryl spent 15 years in senior local government communication roles.
As well as partnering with councils around Australia to elevate their communication skills, she now coaches and advises government leaders at the highest level on communicating high-stakes messages with clarity and connection.
Neryl has a PhD in Journalism and is the author of five books including an Amazon best-seller on media and reputation. She is a Certified Speaking Professional and Past National President of Professional Speakers Australia.
